How can I automate follow-ups to increase inquiry-to-booking conversions?
One of the core principles in sales is consistent follow-up. That’s why Enso Connect created the Inquiry Converter — a tool designed to automate guest follow-ups and help you boost conversions.
Why is follow-up so important for guest inquiries?
After a guest inquires about your property, you likely respond initially. But with many conversations to manage, it’s easy to lose track of who needs a follow-up. Automating this step ensures no potential booking slips through the cracks.
How do I schedule a follow-up message in Enso Connect?
In the Unified Inbox, open the guest inquiry, click on Scheduled Message, and write your follow-up. For example:
Initial response: “Hi Ryan, yes the place is still available. We would love to host you!”
Scheduled follow-up: “Hey Ryan, are you still interested in booking the Gordon’s Cottage Water Views Chalet? We would love to host you.”
What happens if the guest books or replies before the scheduled follow-up?
There’s a toggle with a time condition that automatically cancels the scheduled message if the guest either books or replies beforehand. This ensures your follow-up only sends when it’s needed.
What kind of results can I expect from using this tool?
Automated follow-ups through the Inquiry Converter can help increase your inquiry-to-booking conversion rate by up to 20%, making it an easy but powerful improvement to your guest communication flow.